2016
A bride, a workshop, a promise
Our founder searched every market for a bridal potli worthy of the day — and found none. So she sat with a single karigar and drew the first Gulnaar by hand. It never left the family.
Our story
A house built on sixty hours of devotion.
House of Gulnaar began with a single potli, stitched for a bride who wanted something no factory could give her.
What started in one karigar's workshop is now carried in over twenty countries — yet nothing has changed about how we make it. Every piece is still drawn by hand, embroidered thread by thread, and numbered before it leaves us.
GulnaarFounder & Creative Head Explore the collection
Est. in a single karigar's workshop
How it began
From one workshop to the world's aisles.
Three moments that shaped who we are — and why every Gulnaar potli still carries the soul of the first.
The craft
We refused to let the hands go quiet
Machine embroidery was cheaper and faster. We chose the harder road — commissioning master karigars whose families have raised zardozi for generations, and paying for the hours it truly takes.
Today
Carried in over twenty countries
From Mumbai mandaps to weddings in London and Dubai, Gulnaar now travels the world. Yet every piece is still numbered by hand, small-batch, and never repeated.
The house in numbers
Proof of a patient craft.
- 60+ Hours of handwork per potli
- 20+ Countries she is carried in
- 1 of 30 Numbered, never repeated
- 5,000+ Heirlooms in loving hands
What we stand for
The values stitched into every piece.
We measure ourselves not by how fast we can make, but by how long what we make will last.
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Artisan-first
We commission master karigars and pay for the hours real handwork demands.
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Slow by choice
Small batches, natural silks and no shortcuts — craft on the artisan's timeline.
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Built to inherit
Every knot reinforced and inspected so a piece can pass down generations.
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Rooted in heritage
Zardozi, resham and pearl traditions kept alive, one commission at a time.
Kind words
Loved by patrons across India
The potli arrived wrapped like a gift from another era. I have never owned anything so beautiful.
Carried it at my sister's wedding and was asked about it all evening. Worth every rupee.
You can feel the hours in it. This is the kind of thing you hand to your daughter one day.
Become part of the story
Carry a piece of the house into your own moment.
Every Gulnaar begins its real life the day she picks it up. Find the one meant for yours.